Christmas is one of the busiest times for trading, and with just five weeks to go, the next fortnight is going to be crucial for small businesses across the country. Business owners need to ensure there is enough stock and staff on hand to manage the demand, as well as finding the time to get the all important Christmas decorations up!
Get online
As consumers become savvier and prioritise price and convenience when doing their Christmas shopping, the internet is becoming the preferred tool for browsing and purchasing. Traditionally Christmas accounts for a fifth of annual online sales and this year is set to be no exception in reaching that target. According to a new survey by eDigitalResearch and IMRG, 93% of us will be shopping online for Christmas presents this year. Despite the recession, online sales will remain strong and 71% of people are prepared to do half or more of their shopping over the internet. With this in mind, if small businesses want to reach all their customers and maximise profits, they have little choice than to be online.



6 hours extra grace on VAT rate change - but still a headache for small businesses
It was reported this week that the Treasury has agreed to delay the VAT increase by six hours. This is welcome news for businesses that would have previously had to make the change at midnight on New Year’s Eve – especially the pubs, clubs and restaurants that will be open for business. The reprieve also applies to retail and telecommunication businesses that will be operating beyond midnight on 31 December 2009, and although good news, it doesn’t make the admin challenges of the adjustment for small businesses any easier!
Come January, business owners will wake up to the after effects of a 13 month 15% VAT reduction and return to the usual 17.5% rate and as such, have to face the problem of trying to sell products and services at higher prices to customers who are still hesitant to buy.
The VAT reduction came into force in December 2008 to help consumers with the recession. However, the fact is that the UK is still officially in recession and therefore, consumers are not likely to have more cash to splash in 2010 and will not like hiked up prices!
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